Shopify & WordPress Developer in Dubai, UAE

Q: Which areas of the UAE do you serve?

All seven emirates: Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain. On-site in Dubai and remotely everywhere else. I also work with clients in the UK, US and India.

Q: How fast are the websites you build?

Delivered sites score 90–100 on Lighthouse performance. I build with custom code instead of page builders, optimize Core Web Vitals, caching and image pipelines, and run a full performance and SEO pass before every launch.

0+

years building
commerce sites

0+

production sites
shipped end-to-end

0–100

lighthouse scores
on delivered sites

UAE · UK · US

where my clients
are based

services

What I build for brands in Dubai & beyond

// what I do

Shopify Theme Engineering

Custom Shopify themes in Liquid, built around Shopify CLI, section-based JSON templates and metafields. Content lives in structured fields so your team can update the store without a developer every week.

Liquid
Shopify CLI
Metafields
Sections

WordPress & WooCommerce Builds

Custom WordPress and WooCommerce builds with ACF-driven blocks and plugins written from scratch. If your site is stuck on Elementor or WPBakery and Core Web Vitals keep tanking, this is the rebuild that fixes it.

Custom Themes
Plugin Dev
ACF
WooCommerce

Performance, SEO & Hardening

Slow store or a Lighthouse score stuck in the yellow? I dig into Core Web Vitals, critical-path CSS, image pipelines, schema and caching, plus WordPress security hardening. Delivered sites land at 90–100.

Core Web Vitals
Lighthouse
Schema
Hardening

APIs & Integrations

Payment gateways, shipping, CRM, email platforms: if it needs to talk to your store over REST or GraphQL, I've wired it before. Clean, reliable integrations that hold up once real orders start flowing.

REST
GraphQL
Webhooks
Storefront API

AI Engineering & Automation

I work AI-natively. Claude (incl. agentic Claude Code workflows), ChatGPT and GitHub Copilot are wired into how I architect, build, review and QA. I also ship AI-assisted features and automation pipelines, like automating a 500+ product catalogue with Python.

Claude Code
Agentic Workflows
Prompt Engineering
Automation

process

How I work

// discover → ship

01

Discover

Before I open an editor I want to understand how your business makes money: who's buying, what they buy, and where they drop off. That shapes every decision that follows.

02

Architect

Then I pick the stack that fits. Metafields or ACF, Shopify or WooCommerce, theme-based or a custom PHP backend, set up so your content team isn't fighting the platform six months in.

03

Build

I build from scratch. No bloated page builders, no stitched-together plugins. Clean Liquid, clean PHP, clean JavaScript, AI-assisted for review and QA. Fast sites are just well-written code.

04

Ship

Staging review, performance audit, schema, SEO pass, then launch. After go-live I hand over docs and train your team, so you can run the site without me, unless you want me around.

Built with

about

Where good UX meets fast code

I've spent the last five years building custom Shopify and WordPress stores, mostly for hospitality, F&B, retail and lifestyle brands in the UAE, UK and US. My work sits where good UX meets fast code: Liquid themes that don't feel templated, WordPress builds lean enough to pass Core Web Vitals without plugins doing the heavy lifting, and API integrations that hold up once real orders start coming in. Over 50 sites shipped, Lighthouse scores of 90–100, and an AI-native workflow with Claude, ChatGPT and GitHub Copilot woven into everyday work. Not as a gimmick, but to ship better code faster.

Shopify (Liquid, Storefront API) WordPress & WooCommerce JavaScript (ES6+) PHP & MySQL Custom Plugin & Theme Development REST & GraphQL Integrations Core Web Vitals & Performance Technical SEO Figma-to-Code AI-Native Development

experience

Where I've worked

4 positions · 5+ years

Senior Full Stack Developer · Means Design, Dubai, UAE

Jun 2024 – Present

Lead Shopify and WordPress builds end-to-end for UAE and international clients: scoping the technical approach, writing the code, and staying involved through launch and beyond.
Build custom Shopify themes from scratch with Liquid, Shopify CLI, JSON templates and metafields, so clients get storefronts that feel their own and their team can actually update.
Rebuild WordPress and WooCommerce stores on ACF and custom plugins, replacing slow Elementor and WPBakery setups, delivering Lighthouse 90–100 with caching, Core Web Vitals work and one-click security hardening.
Wire payment gateways (Stripe, Tabby, Telr), shipping, Mailchimp and Klaviyo into stores over REST, GraphQL and webhooks, so orders, inventory and customer events sync without anyone copying data by hand.
Translate Figma designs into responsive, accessible, JavaScript-driven UIs. Work AI-natively with Claude (incl. agentic Claude Code), GitHub Copilot and ChatGPT for code review, QA and prototypes, shipping faster without cutting corners.

WordPress & Full-Stack Developer · Ezio Solutions Pvt Ltd, Coimbatore, India

Jul 2022 – Apr 2024

Built 30+ custom WordPress sites and 15+ WooCommerce stores from scratch: hand-coded themes and purpose-built data models, no templates, no page builders.
Wrote custom WordPress plugins and child themes on ACF-based architectures, replacing brittle third-party plugins with code that did exactly what clients needed, nothing more.
Set up REST API integrations across payment, shipping and fulfillment, enabling multi-currency, multi-region commerce where orders and inventory stayed in sync automatically.
Ran performance and SEO work end-to-end: schema, caching, image pipelines, critical-path refactoring. Core Web Vitals, organic traffic and search visibility all climbed across the portfolio.
Owned DNS, hosting, SSL and deployments across cPanel, Hostinger and GoDaddy. Received the Rising Star Award for delivery quality and taking ownership of the hard stuff.

Web Developer · Bigbang Creation, Coimbatore, India

Jan 2022 – Jul 2022

Built responsive, SEO-clean WordPress sites for SME clients with a performance-first approach. Mobile Core Web Vitals and engagement both went up.
Customized themes and plugins to fit specific brand needs, then walked each client team through the CMS so they could manage content on their own after launch.

Web Developer · Sigfy, Coimbatore, India

Sep 2021 – Jan 2022

Built responsive WordPress front-ends with clean, semantic HTML5 and CSS3, translating Figma designs pixel-for-pixel. Refactored legacy templates to lift SEO readiness and page speed.

work

Selected projects

12 selected

Zeta Seventy Seven↗

WordPressACFLighthouse 92

Rooftop dining & lounge venue with an interactive floor-plan feature. Best Practices 100.

zetaseventyseven.com

OTG↗

WooCommerceWordPressRetail

Corporate + eCommerce site for a UAE unattended retail & micro-market brand.

otgnow.com

Lewis James↗

ShopifyLiquidLuxury Leather

Custom multi-region storefront with a decoupled content architecture for the EN-AE market.

www.lewis-james.com/en-ae

Means Design↗

WordPressLighthouse 100SEO 100

Creative agency site. Performance 100 desktop / 90 mobile, SEO 100.

meansdesign.ae

TGI Fridays ME↗

WordPressRegional F&B

Multi-location restaurant site with end-to-end performance tuning.

tgifridaysme.com

Hamac Dubai↗

ShopifyLiquidUAE Lifestyle

Bespoke section architecture and conversion-focused UX for a UAE lifestyle brand.

www.hamacdubai.com

Seedra↗

ShopifyLiquidDTC Retail

Performance-tuned theme with a custom product configurator and structured product data.

seedra.ae

Brett Johnson↗

ShopifyLiquidLuxury Fashion

Storefront built on an editorial-led design system.

brettjohnson.co

The Divine Foods↗

WooCommercePHPF&B

WooCommerce F&B store with a custom checkout and shipping-rules engine.

www.thedivinefoods.com

Skin Experts↗

WordPressACFAesthetics

Custom WordPress with integrated booking and CRM flows.

skinexperts.ae

Aviator Cafe↗

WordPressHospitality

Custom reservation and menu-management systems for a hospitality brand.

aviatorcafe.ae

Sensorium World↗

WordPressACFExperiential

Structured content platform with a complex content architecture.

sensoriumworld.com

locations

Web developer in Dubai, serving all of the UAE

I'm based in Dubai and work with businesses across the city and the whole of the United Arab Emirates, from startups in Business Bay and DIFC to retail, F&B and hospitality brands in Dubai Marina, Downtown and Jumeirah. On-site meetings across Dubai, remote delivery everywhere else. Wherever you are in the UAE (or the UK, US and India), you get the same thing: a fast, custom-coded Shopify or WordPress store that scores 90–100 on Lighthouse.

Across Dubai

Downtown Dubai Dubai Marina Business Bay DIFC JLT Jumeirah Al Quoz Dubai Design District (d3) Deira Dubai Silicon Oasis Dubai Media City Dubai Internet City

Across the UAE

Dubai Abu Dhabi Sharjah Ajman Ras Al Khaimah Fujairah Umm Al Quwain

Remote · International

United Kingdom United States India Remote worldwide

stack

Technical skills

// what I use

frontend

JavaScript (ES6+)
HTML5
CSS3
SCSS
jQuery
Responsive UI
Figma-to-Code
Accessibility

shopify

Liquid
Shopify CLI
Metafields
JSON Templates
Theme Architecture
Storefront API
Admin API

wordpress & woocommerce

Custom Themes
Plugin Development
ACF
Gutenberg
WooCommerce
PHP

backend & apis

PHP
MySQL
REST APIs
GraphQL
Webhooks
Secure Development

performance & security

Core Web Vitals
Lighthouse
Schema Markup
Caching
WP Hardening
Technical SEO

hosting & devops

Git & GitHub
cPanel
Hostinger
SiteGround
GoDaddy
SSL / DNS

ai-native

Claude & Claude Code
ChatGPT
GitHub Copilot
Cursor
Prompt Engineering
Agentic Workflows

design & marketing

Figma
Photoshop
Illustrator
Canva
Mailchimp
Klaviyo
Google Analytics

credentials

Education & awards

Education

Master of Computer Applications (MCA)

Hindusthan College of Engineering and Technology · 2018 – 2020

B.Sc. Computer Science

Ayya Nadar Janaki Ammal College · 2015 – 2018

Award

Rising Star Award

Ezio Solutions, for outstanding project delivery & technical ownership.

Languages

English (Professional)

Tamil (Native) · Malayalam (Conversational)

faq

Frequently asked questions

Do you build Shopify and WordPress websites for businesses in Dubai?

Yes. I'm a full-stack Shopify and WordPress developer based in Dubai, building custom eCommerce stores for brands in Downtown Dubai, Dubai Marina, Business Bay, DIFC, JLT, Jumeirah, Al Quoz and across the city, as well as the rest of the UAE.

Which areas of the UAE do you serve?

All seven emirates: Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain. On-site in Dubai and remotely everywhere else. I also work with clients in the UK, US and India.

Can you fix a slow WordPress or Elementor website?

Yes, that's one of my most common projects. I rebuild slow Elementor and WPBakery sites on lean, hand-coded WordPress themes with ACF, bringing Core Web Vitals into the green and Lighthouse performance scores to 90–100.

How fast are the websites you build?

Delivered sites score 90–100 on Lighthouse performance. I build with custom code instead of page builders, optimize Core Web Vitals, caching and image pipelines, and run a full performance and SEO pass before every launch.

Do you work remotely with clients outside the UAE?

Yes. Alongside Dubai and UAE clients I've shipped projects for brands in the UK, US and India, working fully remotely with clear async communication.

Are you available for senior developer roles in Dubai?

Yes. I'm open to senior Shopify, WordPress and full-stack roles (remote, hybrid or on-site in Dubai). I hold a UAE employment residence visa and am available on 30 days' notice.

Let’s talk about your next build.

I’m open to senior Shopify, WordPress and Frontend roles: remote, hybrid, or on-site in Dubai. Currently at Means Design, available on 30 days’ notice. Drop me a line below.

vinithkumar.official@gmail.com WhatsApp LinkedIn Resume.pdf

Building High-Performance eCommerce Experiences.